Getting your Packaging Right
If you run a business and supply goods to people via the internet, then you are going to need to transport them to their destination and ensure that they make it there in good condition. Since the pandemic, online shopping has increased hugely and is therefore one of the most popular ways to shop nowadays, hence why so many more businesses offer their products that can be purchased online and delivered straight to their customers.
Making sure that your goods get there in the same good condition that they leave your premises in is essential and one of the most important things to consider when you are running a business online that provides goods to the customers this way.
The main thing to consider is of course the way that your goods are packaged. Packaging is partly a part of the marketing for your business, but most importantly it needs to be suitable for protecting the products that you are sending. Here are some of the things to think about to help you choose the right packaging…
Materials – The materials that you choose for packaging need to be able to protect what is inside. However, other factors to think about include the design of your packaging and branding, as well as the environmental impact of the materials that you use.
Size – If the packaging is too large then you are not only wasting money buying more materials than you need but you are also more likely to risk damage if items move around inside the box. Make sure that you have the right size for whatever you are sending out to avoid damage and overspending unnecessarily.
Space – If there is too much free space inside a box, then things are going to move around inside it. Packages can go through a lot of different movements on their travels and if the product is particularly breakable you need to be extra careful to make sure that it is not able to move when packaged.
Security – Some items that are high value also benefit from good security to keep them safe – using a security seal from somewhere like https://acmeseals.co.uk/ is reassuring for the customer that their package has arrived without being opened or tampered with too.
