Christmas is fast approaching, and this is a time of year when pubs are busy with festive revellers. From office Christmas drinks to families out for a meal together, Christmas is the busiest time of the year for anyone who runs a pub, and it is in the run up to Christmas that all pub owners are keen to get people in through the doors to enjoy a meal or a few drinks.
There are lots of things that pubs can do to attract customers during the busy festive period, and it depends of course on the location of the pub and the clientele – for example, if you are a traditional country pub you are going to have a different crowd to a pub that is in a city centre. But this is a crucial time period for landlords around the country, so here are some of the things that help to attract customers…
Run Promotions – To stand out from the competition, running special deals and promotions can help you. Whether it is a meal offer, or drinks promotions, get the message out there about what you are offering.
Give the Pub a Revamp for Christmas – Making sure that the pub looks the part will help attract more customers. Of course, this can cost money, so go to someone like this https://www.specialistbusinessfinance.co.uk/hospitality-finance/finance-for-pubs/ that provides finance for pubs.
Put on a Festive Menu – Lots of people will be looking for a good place to eat during the party season, so make sure that you are offering this. Having a Christmas menu and promoting it can really help to get bookings up.