Leave DIY for the home and not your website

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So, you need a new website. You might be tempted to create your own but here are some compelling reasons why you should always seek the expertise of a professional web design and development company:

  1. Strategy

Unless you really know what you’re doing, one of the main benefits of using a professional is that can provide you with a clear online strategy. They will look at your business model and future goals to lay a firm foundation for your site, so it will continue to provide exactly what you need from it as you move forward.

By hiring a web design agency, you’ll have a team of people behind you, including designers, copywriters, SEO experts and coders who will have all the latest knowledge and experience of the competitive digital market. For web designers in Reading, visit http://www.starwebinnovations.co.uk/

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  1. Top Quality Design

Online shopping has become huge, so your website needs to be up there with the best. Your site is the first contact with customers, so it’s essential to make that great first impression. Even with the best will in the world, designing your own site with free design templates isn’t easy and it will be almost impossible to compete with the top-notch sites. As well as looking good, the site must provide an engaging and accessible user experience, and this is where professionals can help.

  1. SEO Services

Ever heard of optimisation? A site must be fully optimised to make it visible in search engines. It’s no good having a beautiful website if nobody can find it. If you want to attract new users, they can only find you if you’re in one of the top spots on Google. Not many users click through past page 1 of Google, so that’s a lot of businesses missing out on custom. This is why you need professionals with a knowledge of SEO (Search Engine Optimisation) to fully optimise your site.

  1. Save Time

Creating your own site will take precious time that you, as a business owner, do not have. A professional web designer will give you a highly functioning site to save you the stress and to help increase your revenue. You’ll be able to guarantee that crucial things like contact forms, quoting systems and appointment bookings are all user-friendly and reliable, making the running of your business that much smoother.

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  1. Reliability

A DIY site is riskier. Do you know what to do if the site crashes, you receive a Google penalty, or your site is hacked? It’s not only the site creation to consider but also the on-going maintenance. Any problems that arise can time-consuming and expensive. Get it right first time with the aid of a professional web design company.

  1. Speedier

Customers won’t stick around for a slow-loading website. Such sites will lose visitors and authority which will impact negatively on business. Using a professional will ensure that your site has all the necessary features and plugins to provide top speed and security.

Holly Hammond is a creative writer with a love for running and baking. When she isn’t trying out her latest cookie recipe, you can find her blogging for the Trends Magazine Post and Speaky Magazine.

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